Technique: Embossed

These business cards caught my eye, especially because they use the technique of embossing. When done incorrectly, the result can look like an amateur’s scrapbook, but when done in a simplistic and clean manner, it can become a professional design. This is an example of a professional design. This kind of card is key, because it can make your client trust you more completely with any designs or work they are going to have you do. Business cards are a extension of who the artist/designer is, and it has to be as well done, and as memorable as possible. That is exactly what this card does.

Storage

Logical Art: 4GB Drive

The jump drive: an essential tool for any designer, or for that matter, anyone who works with a computer in the modern world. Although many wish to faze this out, I still carry one…or three… everywhere. These jump drives have what most drives don’t have: style. They are designed to be a small piece of tactile art that you can plug into your computer, instead of a clunky piece of plastic. I especially like this rose metallic drive with a clear base. It has a clean profile with a touch of elegance. This is the new future for the jump drive, and this will keep them alive.

Next Floor, This Way…

I stumbled upon a case study/navigation redesign for Palais des congres and it most certainly made me think. Navigation, and directories are often harder to design that would be expected, and to make the design look fluid, simple, seamless, and easy to put together is very hard to do. Each piece clearly follows a system, and is clean and easy to read. They also mimic the overall architecture of the building it is housed in. I especially like the icons they developed for different areas of the building (of course, the color scheme doesn’t hurt either), and the delineations that separate different pieces of information. This is a wonderful example of what design can do, while still being functional.