These business cards caught my eye, especially because they use the technique of embossing. When done incorrectly, the result can look like an amateur’s scrapbook, but when done in a simplistic and clean manner, it can become a professional design. This is an example of a professional design. This kind of card is key, because it can make your client trust you more completely with any designs or work they are going to have you do. Business cards are a extension of who the artist/designer is, and it has to be as well done, and as memorable as possible. That is exactly what this card does.