Design Perspective: Ice Cream

Alphabet Scoop by Rebecca Lim

I have been interested in fonts with character lately, so when I stumbled upon this design by Rebecca Lim, I couldn’t help but share it. I really enjoy how the fonts are employed on the bowls for the ice cream, and how the logo can change slightly depending on where it is used. My favorite piece is the one in the image above because of its combined fonts and messages. It is friendly, yet has an edgy fun side, and the colors (or lack thereof) help to showcase the product: ice cream. To add just a bit extra, the photo styling is fairly well done, so I can enjoy the piece and not be distracted by surroundings. This is a wonderful piece, and it certainly does what it’s supposed to: anyone up for ice cream?


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